Full Name
Olly Hoffman
Job Title
Head of Product Innovation & Partnerships
Company
Linktree
Speaker Bio
Olly Hoffman is Head of Product Innovations and Partnerships at Linktree, leading the company’s work on new product bets, integrations and strategic partnerships.
He shapes how creators and businesses use Linktree to connect with their audiences, focusing on how link apps, integrations and monetisation tools can make that relationship simpler and more valuable. He brings together product, engineering and partnerships teams to turn ambition into practical experiences for customers, from connections with the platforms they already use to digital business cards and new ways to earn.
Before this role, Olly led Linktree’s LinkApps division. He cofounded Fingertip, which was acquired by Linktree in 2025, and previously held go to market and partnerships roles at Klarna and Karta. He began his career at L’Oreal across marketing, B2B e-commerce and retail strategy, and has been named to the Forbes 30 Under 30 Asia list for 2025.
He shapes how creators and businesses use Linktree to connect with their audiences, focusing on how link apps, integrations and monetisation tools can make that relationship simpler and more valuable. He brings together product, engineering and partnerships teams to turn ambition into practical experiences for customers, from connections with the platforms they already use to digital business cards and new ways to earn.
Before this role, Olly led Linktree’s LinkApps division. He cofounded Fingertip, which was acquired by Linktree in 2025, and previously held go to market and partnerships roles at Klarna and Karta. He began his career at L’Oreal across marketing, B2B e-commerce and retail strategy, and has been named to the Forbes 30 Under 30 Asia list for 2025.
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